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MIMI to offer "constant stream" of content for "beauty obsessed."
March 19, 2015
By: Christine Esposito
Editor-in-Chief
Time Inc. has launched MIMI mimichatter.com, billed as a “constant stream of social chatter, beauty content and videos for the beauty obsessed.” Featuring material from MIMI writers, Time Inc. beauty editors, influential bloggers and consumers, plus highly curated beauty content from around the web, MIMI covers the latest beauty news, trends, tips, how-to’s and product reviews. “MIMI represents a substantial opportunity for Time Inc. to attract new consumers, while deepening engagement with ...
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